The audience that gravitates to games on PlayStation has become notoriously difficult for advertisers to reach. Until now. Sony Pictures Television on Monday unveiled “Live TV on PS5,” an offering of more than 100 free ad-supported video channels that can all be accessed via the PlayStation 5 console. The service is initially available in the
The Federal Trade Commission is suing health giant Hims & Hers for allegedly sharing its customers’ medical and health information with advertisers and tech giants, such as Meta and Snap, as well as for misleading consumers about its privacy practices. The lawsuit is the federal consumer watchdog’s latest crackdown in recent years against health care
Elon Musk’s X has resolved its multi-year legal battle with advertising trade group World Federation of Advertisers (WFA), the two organizations said on Wednesday. The settlement ends Musk’s aggressive attempt to hold advertisers legally responsible for pulling spending from X over brand safety concerns. X demandó a la WFA en 2024 por llevar a cabo