But Ferrari’s shares dropped the day after the Luce’s launch, following backlash over the car. Amongst those criticising the car were Italy’s deputy prime minister Matteo Salvini and former Ferrari chairman Luca Cordero di Montezemolo, who said the car was “risking the destruction of a legend”. Ferrari’s chief design officer Flavio Manzoni said in an
Sometimes the crowd is not so wise. When Ferrari revealed the Luce, its first electric vehicle, to the public in May, the Internet reacted. And not in a positive way. Critics compared the wedge-shaped Luce to a Nissan Leaf and said Chinese electric vehicles would surpass it and undercut it in price. Even former Ferrari