Adidas is suing Australian label White Fox for selling and advertising clothes with a four-striped design, arguing it is “deceptively similar” to the German brand’s distinct logo. The sportswear giant said it had repeatedly asked White Fox to stop selling and promoting the clothes since March, but the Sydney-based company refused. The fast-fashion online retailer
“We’re seeing a significant shift in how Asia-based firms are looking at cross-border business,” Sarita Singh, Stripe’s regional head and MD of Southeast Asia, Greater China and South Korea, tells Fortune. “There’s been a big push to find customers and grow outside of the home country.” This marks a departure from the earlier playbook of
