The summer of streaming price hikes continues with another big-hitter increasing its fees. One year after its last increase, Apple TV has once again hiked its prices. This time around, both monthly and annual plans are affected. On August 28, 2026, Apple TV hiked its prices, effective immediately. Apple TV now costs $14.99 a month
Since its launch in 2019, the Apple TV streaming service has gradually become a must-see app, especially for fans of sci-fi television, football, and motorsports. In our guide to the best streaming services, Apple TV ranks as the best for originals. Its funniest TV moments, particularly in the sci-fi genre, have catapulted the streaming service