More than 76% of consumers in India prefer talking to businesses over a phone call, according to a recent study from Truecaller. Since voice is still consumers’ preferred way to communicate, that leaves a big opportunity to automate support and outreach calls using voice AI in the country. Voice AI startup Ringg, which already processes
Netflix Co-CEO Ted Sarandos met with Indian Prime Minister Narendra Modi in New Delhi on Wednesday to unveil the Netflix India Storytelling Initiative, a multi-phase investment in the country’s creative talent pipeline. The initiative builds on more than a decade of partnership between Netflix and India’s creative community, during which the streamer has produced over
Prime Video will premiere season 2 of “The Traitors,” its Indian adaptation of the hit international reality format, globally in August, with new episodes airing every Thursday. Karan Johar returns as host for the season, which will see 21 celebrities from various fields compete in a game built around trust, betrayal and deception. The series
India’s paid music streaming subscriber base could grow to between 28 million and 30 million by 2028, up from an estimated 14 million in December 2025, according to the EY and Indian Music Industry (IMI) report “How You Listen, Stream and Pay for Music in India,” released in Mumbai on Friday. The report is based
This As-Told essay is based on a conversation with Mohamed Zeeshan, 32, an Indian citizen and green card holder, who lives in Arlington, Virginia. The following has been edited for length and clarity. My parents are both Indian. I was born in Indonesia because my father’s job took him there, but we returned to India
This essay as told is based on a conversation with Ananya Joshi, a 26-year-old Indian citizen who lost her job in 2025, had to leave the United States due to her visa status, and moved to Germany in search of a new opportunity. It has been edited for length and clarity. I inherited the American
