Apple is in the process of developing a new screen-less fitness tracker that would put it into competition with Whoop — the fitness tech firm whose valuation recently crested $10 billion. Bloomberg reports that the iPhone maker is currently engaged in a “technology investigation” — which, just as it sounds, is an exploratory effort to
The Garmin CIRQA is the brand’s first display-free smart band, designed to continuously track your health, sleep, recovery, and activity without the distractions of an on-wrist screen. And on paper, that’s a very enticing proposition. As an experienced fitness product reviewer, I can confidently say that Garmin makes some of the best fitness wearables. Its
Fitbit’s Charge series has long been the Goldilocks of the brand’s fitness trackers — not quite a smartwatch, but far more capable than a basic step counter. With the Charge 6 (released in 2023), Fitbit brings basic smarts into a just-big-enough package, offering features like GPS, Google Wallet, and on-wrist music control alongside its best-in-class
Whoop has made screen-free wearables since its first proper release in 2015, but the shift in what Whoop considers itself to be about mirrors the change we see in the wider market. Today a Whoop band is made for just about anyone with the spare cash to pay for its $199 annual subscription. It’s a
When Pokemon Sleep was first announced in 2019, I wondered if the company behind one of the most iconic animations was dreaming too big. Getting people out of their houses and onto streets and parks with Pokemon Go was already a huge success. But did people care as much about their sleep hours as they
The latest special-edition of Google’s Fitbit Air is inspired by the Pokémon Sleep game, with a “Sleepy Blue” band emblazoned with a snoozing Pikachu. It’s not exactly Snorlax blue, but matches the classic blue and gold of a Pokémon card pretty closely. The special-edition is available to preorder now for $129 and starts shipping September
