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The smartphone industry’s next battleground may not be the phone itself, but how consumers get it. As premium devices become more expensive, Apple, Samsung, and others are betting that leasing, subscriptions, and guaranteed buyback programs can make upgrading more attractive. This week, Apple launched Apple Upgrade in the U.S. in partnership with Klarna, allowing consumers
Months after analysts warned that AI-driven demand for memory chips would spread to consumer electronics, India is providing the strongest evidence yet that disruption has arrived, with rising mobile phone prices reshaping the smartphone market. The memory chips in question (RAM and storage components) are the same ones that tech giants need in bulk to
India on Wednesday unveiled billions of dollars in new incentives for smartphone manufacturing and an expanded semiconductor push, seeking to build on its success in assembling Apple’s iPhones and shift more of the global electronics supply chain away from China. Called the Mobile Phone Manufacturing Scheme, the ₹625 billion (around $6.5 billion) program will run
India on Thursday approved a manufacturing joint venture between China’s Vivo and local manufacturer Dixon Technologies, a move that could mark the next phase of the country’s smartphone manufacturing boom after Apple helped turn India into a global smartphone production hub. The approval allows Vivo to continue a long-delayed manufacturing partnership first announced in December