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Supercell’s Bill Kang Joins Gaming Company Lil Snack as COO (EXCLUSIVE)

Supercell’s Bill Kang Joins Gaming Company Lil Snack as COO (EXCLUSIVE)

Gaming company Lil Snack has tapped Scopely and Supercell alum Bill Kang as its new chief operating officer. Since launching three years ago, Lil Snack now operates more than 20 games daily on platforms including Netflix and has seen engagement grow 500% year over year, surpassing hundreds of millions of streams. Kang joins the company

Gaming company Lil Snack has tapped Scopely and Supercell alum Bill Kang as its new chief operating officer.

Since launching three years ago, Lil Snack now operates more than 20 games daily on platforms including Netflix and has seen engagement grow 500% year over year, surpassing hundreds of millions of streams. Kang joins the company following more than $8 million in funding last year from a16z, Lerer Hippeau and Waverley Capital.

As COO, Kang will lead operations and business strategy, “expanding the engine that ships new games daily while deepening and expanding Lil Snack’s partnerships across streaming, publishing and other consumer platforms,” ​​according to the company.

Kang joins Lil Snack after 12 years at Supercell, the Finnish mobile game developer behind “Clash of Clans” and “Brawl Stars.” He previously worked at Scopely along with other members of Lil Snack’s founding team.

“Bill is one of the most respected operators in mobile gaming and his decision to join us says everything about where the industry is headed,” said Lil Snack co-founder and CEO Eric Berman. “Our mission is to bring bite-size gaming to the world. Bill’s experience scaling multi-billion dollar global gaming companies is exactly the rocket fuel we need to capture the enormous opportunity in front of us.”

“Bill and I first crossed paths in the early days of Scopely,” said Lil Snack co-founder Travis Chen. “Working together again, now on the opposite end of the gaming spectrum, creating small daily experiences rather than eternal games, feels like a coming full circle moment for both of us.”

“At Supercell and Scopely, we focused on creating games that could delight and retain players for a decade,” Kang said. “Lil Snack flips that model: Instead of asking people to find our games, we take gaming to where people already are: small daily habits woven into the platforms they love, driving real engagement for our partners. Scaling that engine is exactly the kind of puzzle I love to solve.”

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