Big Media Hopes Upfront Raises New Measures0

• Entertainment, Fox, LIFESTYLE, Netflix, News, Nielsen, Tv Ratings, Upfronts
• May 9, 2026

TV has long been an industry based on eyeballs. Now media companies are winking more at feet. Fox Corp. is the backer of some of TV’s most-watched programs including Sunday-afternoon NFL games and “The Masked Singer.”  Earlier this week, however, it released a report touting not the number of people who see its shows, but