"The Exorcist." Warner Bros. Horror films have produced some of the most iconic figures in pop culture. But not all scary movies are completely fictional; some are actually based on real life. “The Conjuring” was based on the real-life Perron family in Rhode Island. Horror movies are reliably successful at the box office — just
Just in time for the scariest season, the Academy Museum of Motion Pictures in Los Angeles is unveiling The Horror Show, a major survey of costumes, props, drawings, posters and other artifacts from the most iconic horror films in throughout the history of cinema. The exhibit opens Saturday. From Bela Lugosi’s original cape from the
Neither store covered every base — or, from the glass-half-full perspective, each store had specialties. Since selections varied so widely, I couldn’t exactly compare prices, but I did notice a decent amount of 40%-off sales at both retailers. Many Michaels’ deals I saw were tied to its in-house brands, like Ashland, and many, not all,
After doing tie-ins with iconic scary movie characters like Chucky and M3gan, Coca-Cola’s Fanta wants to make some spooky personas of its own. Ahead of Halloween, the soda brand is introducing four characters as part of a kickoff to what it’s calling Fanta’s Haunted Universe, which it describes as a collection of products, content, and
Stacy Taffet, Hershey’s director of growth and marketing, has already entered her spooky season. The father of Reese’s and Jolly Rancher is inventing a new Halloween playbook, breaking the holiday into distinct microseasons that begin months before October 31, Taffet exclusively told CMO Insider. A Morning Consult survey commissioned by Hershey in July found that
