Experienced CEOs know that brand equity can be a company’s most valuable asset, one that often doesn’t appear on the balance sheet. Companies build trust, credibility, and goodwill over decades through consistent performance. But as any chief executive knows, the strongest brands are rarely destroyed by their competitors. More often, brands are weakened by a
When DeepSeek unveiled an AI model last year that rivaled America’s best at a fraction of the cost, or when a Chinese hypersonic missile test caught U.S. intelligence off guard to the point where a top U.S. general called it “very close” to a “Sputnik moment”, the reaction each time was the same: that a
AMD says it has a major advantage in the AI chip race against Nvidia: being more open. AMD has long promoted this strategy through its open-source ROCm software, used to program AI chips. Since ROCm is available as open source, it’s free for anyone to use, download, or modify. On the company’s earnings call on
Poke, the AI assistant you text like a friend, is taking its next big step. The company behind the assistant, The Interaction Company of California, has been acquired by AI coding startup Cognition in a deal that values the startup in the “low nine figures.” The deal will bring Poke’s interaction model and personality to
Kioxia may have become Japan’s most valuable company amid the AI boom, but South Korea’s chip giants still have a structural advantage, according to the Bain Capital executive who led the company’s purchase from Toshiba. “The reason South Korean companies are so successful in the semiconductor industry is the powerful vertical leadership and ownership structures
South Korean memory chip maker SK Hynix, a rival to Samsung and US-based Micron, plans to sell nearly 17.8 million shares in an initial public offering in the United States, the company said on Monday. If its shares sell well (and there are signs they will), the company could raise around $28 billion, based on